CuddleCot and CuddleBlanket
Giving grieving families the gift of time
The CuddleCot and the CuddleBlanket give grieving families extra time to spend with their loved ones without having to worry about cooling the whole room.
We’re proud to be a part of meaningful conversations and events that not only raise our profile but also drive real change. Connecting with like-minded organisations is central to our mission, showcasing that CuddleCot is not just about cooling, but about championing a higher, more compassionate standard of bereavement care. As we continue to grow our presence globally, our message remains clear, we support families by helping healthcare professionals provide dignified, thoughtful options at every stage of loss.
We provide Face-to-Face Study Days, Cascade Product Training Face-to-Face Group Product Training and FREE evidence based bereavement care e-Learning to healthcare professionals.
Face-to Face Study days can be structured to suit different workplaces including maternity, gynaecology, paediatrics and hospices.
See more on our Training page or email: info@cuddlecot.com
Our parent company designs and manufactures flexible mortuary solutions for the storage and cooling of the deceased.
We assist hospitals, funeral directors, hospices, governments, charities and families in the design and deployment of both temporary and permanent mortuary systems.
This way, families can have more precious time to say goodbye.
Our Values
SUPPORT – Focused on transforming the standards of care for the deceased across the world. We provide support for families, health care and death care professionals by offering the best solutions.
TRUST – We protect and build on our reputation to be reliable, good, and honest; offering trusted expertise, educational support and solutions.
CARE – We give our utmost attention and thought to everything we do and say. Our brand and customers are precious.
PASSION – Our intense emotional connection drives compelling action that makes a difference.
EXCELLENCE – We are unrelenting in our mission.
EQUALITY – We ensure that every individual has an equal opportunity to make the most of their lives and talent.
Meet the CuddleCot Team
Ryan Jones (He/Him) – General Manager
Ryan collaborates closely with every department to ensure a deep understanding of operations, enabling him to provide the right guidance for the company’s success.
Ryan is passionate about working in a small business environment where the impact of great teamwork and thoughtful financial decisions is felt company-wide.
Steve Huggins (He/Him) – Commercial Director
Steve brings deep expertise across fields such as PPE, decontamination, mass fatality response, and capacity planning, with a strong focus on customer needs.
As co-inventor of the CuddleCot, Steve is passionate about giving every family the chance to spend precious time with their baby after a loss.
Hearing stories from families who have used the CuddleCot motivates Steve and the team, and he takes great pride in helping support families when it matters most.
Mark Rose (He/Him) – Technical Sales Manager
Mark’s passion for the automotive world led to a 27-year career in the motor trade, with broad experience in aftersales.
As a founding member of the original CuddleCot start-up team, Mark has played a key role in product development and building a strong aftersales service. He takes pride in Flexmort’s expanding servicing team and believes in a can-do attitude and adding a personal touch to every customer interaction.
Mark finds motivation in the stories and feedback from families, charities, and health professionals, knowing that Flexmort’s products have made a difference during difficult times
Rachael Burn (She/Her) – Marketing Communications Manager
Heading up CuddleCot’s marketing department, Rachael is responsible for developing and overseeing brand and communication strategies. She supports the wider team by overseeing the design and marketing activities, and co-ordinating marketing campaigns which can include anything from social media to direct mail, exhibitions to branded give-aways.
She brings a wealth of experience having worked in the industry for more than a decade across seven different markets, both agency and client-side, in design, illustration and marketing. Her true passions lie with creating work which communicates effectively, is aesthetically pleasing and with purpose.
Sharing the stories of bereaved families and the impact the CuddleCot has had in their family is truly very special. Their stories are essential as we raise awareness and improve education around baby and child loss.
Sian Ness - Bereavement Consultant & Relationship Manager
BSc (Hons) - Midwifery, RM | MSc - Caring for families experiencing perinatal loss | Royal College of Midwives 'Excellence in Bereavement Care' Award Winner 2021
Sian is an experienced clinician with a background in both NHS and private maternity practice, qualifying as a midwife in 2006. She has held senior roles including Senior Midwifery Triage Sister and Bereavement Specialist Midwife, and is dedicated to pregnancy loss and perinatal bereavement care. Sian is deeply committed to providing compassionate, individualized support to families, and actively raises awareness about the impact of exceptional bereavement care. She is a strong advocate for the use of CuddleCots and believes that giving families time with their babies creates lasting, meaningful memories during incredibly difficult moments.
Connect on LinkedIn
Will Charles (He/Him) – Customer Service Advisor
Will’s background in adult social care and the probation service brings a strong focus on understanding and meeting individual needs.
At Flexmort, he delivers training for both CuddleCot and CuddleBlanket, ensuring end users feel confident and supported when using these products.
Will’s passion for the mission is reflected in his hands-on training and conversations with healthcare professionals and bereaved families, emphasizing a compassionate approach that helps families spend meaningful time together during difficult moments
Amelia Burnham (She/Her) – Administrator
Amelia joined the Flexmort team in 2025, providing vital administrative support across the business. She brings valuable skills from her Business Administration apprenticeship, including document management, communication, organization, and a proactive approach to improving office efficiency.
Amelia’s role helps ensure smooth operations, supporting the wider team with a strong foundation in key business administration practices that contribute significantly to the company’s success.
Rebecca Large (She/Her) – Finance Assistant
Hannah Proudfoot (She/Her) – Business Support Manager
Hannah has joined Flexmort as Business Support Manager, bringing with her over a decade of operations management experience within the manufacturing industry.
With a strong background in operational processes, building effective relationships and continuous improvement. Hannah looks forward to supporting day to day and enhancing operational efficiency across the organisation.
Meet the North America Team
Jessica Fleming - Business Development Executive - Canada
Jessica Fleming is the CuddleCot Business Development Executive in Canada and founder of the Maxwell George Fleming Foundation, which has provided CuddleCots to hospitals across Canada since 2018. With a Bachelor of Commerce from Ryerson University and 15 years in finance, she now focuses on bereavement training to support families facing pregnancy and infant loss. Based in Toronto, Jessica is dedicated to improving care, awareness, and resources for grieving families.
Connect on LinkedIn
Email Jessica
Lindsay Lowery - Executive Director, Marketing and Growth, Americas
Lindsay brings extensive commercial experience and marketing expertise, this combined with her proven ability at identifying opportunities, developing partnerships, and leading initiatives, will build on Flexmort’s past success and will ensure we deliver an exciting future. Lindsay has lived throughout the U.S., Mexico, Brazil, and Panama and has a deep understanding of our markets across the Americas. She received her BBA in Marketing from Southern Methodist University in Dallas, TX as well as her MBA in International Business from The University of Memphis in Memphis, TN.
Connect on LinkedIn
Chris & Christina Stamper - US Service Team & Founders of Madison's Miracles
Chris and Christina Stamper experienced the heartbreaking stillbirth of their daughter Madison in 2007. In 2023, they relocated to North Carolina and partnered with CuddleCot to offer service, parts, and repair, continuing their mission to honor Madison by supporting families during their most difficult moments.
Call: 800 992 8977, or Email: usaservice@cuddlecot.com
Meet the Servicing and Logistics Team
Simon Riese (He/Him) – Logistics Coordinator
Simon brings with him a wealth of knowledge in the exporting and importing of goods, both internationally and nationally. He is responsible for the organisation required to dispatch of all our products leaving the UK warehouse. He also ensures that all packages, parcels and pallets that leave CuddleCot are prepared carefully to ensure they reach their end destination in perfect condition.
Simon is aware of just how important his role is, knowing that often the devices we send will be used by families and ensure they can have more time with their baby or child. His role is vital in ensuring that everything required is received safely and enables families to have the gift of time.
Ben Jones (He/Him) – Service Technician
Ben joined the Flexmort team in May 2021 and he is responsible for the servicing and repairs of the CuddleBlanket and CuddleCot.
He’s very customer focused and is passionate about the work he does.
Brian Wilkinson (He/Him) – Service Technician & Driver
Brian has an extensive history working as a driver and latterly as a porter within the NHS. His knowledge of the UK roads enables him to be able to deliver our larger orders and ensure that they reach their intended destination in perfect condition.
Brian provides most of his service support to hospitals and funeral providers using the Flexmort AirCool.
Darren Waite (He/Him) – Service Technician & Driver
Darren joined Flexmort in 2025. He brings a valuable range of skills and experience from a varied career in engineering, the NHS and a supervisory role in the private care sector.
How we can support you
CuddleCot and SSAFA:
Fundraising for a CuddleCot: Emma and Graeme’s Story
Nottingham Review Statement
‘While You Were Apart’ Words from those who cared for your baby
Bringing Thea home was so important to us.
